Past SMCC Sponsorship Marketing Awards & Conference - April 29, 2015: Amplify: Bolder, Braver, Better

On April 29th, we immersed in SMCC’s Amplify: Bolder, Braver, Better conference where the leading sponsorship professionals across Canada came together in the name of sponsorship innovation. Content centred on brands, properties and agencies that have created dynamic and impactful sponsorship activations by reinventing their approach to sponsorship programming. Whether it was innovative deals being struck, digitally charged activations, or ground breaking technological enhancements that changed how we consumed property content, Amplify: Bolder, Braver, Better was a day to focus on best practices within sponsorship that reshaped what we thought was possible in the world of sponsorship.