On Wednesday, April 27 at the Arcadian Court in Toronto, the SMCC honoured properties, brands and companies who have raised the bar in sponsorship marketing through not only meaningful connections with communities across Canada, but also through elevating business standards to drive brand and business results.
Out of 72 award submissions this year, winners were announced in ten categories, as well as an overall Best in Show award and Hall of Fame inductee. The event also featured a keynote address from former CFL Commissioner and Chair of the JUNO Awards, Mark Cohon.
See the winners' videos here. See pictures from the event here and here. Join the Twitter conversation here.
Congratulations to all our 2016 SMA winners! Thank you to all who submitted a case, attendees, sponsors and supporters!